Unpause Life

The Unpause Life campaign resets and re-presents the island’s tourist offering for a post-pandemic holiday season with new relevance & creative energy.

UK consumers are desperate to escape, to have experiences, to reconnect, to be somewhere different, free from restrictions, to feel normality and to be joyfully active once again.

This campaign has been developed to help The Islands of Guernsey to shine, to stand out & grab attention. To attract a new audience and help them fall in love with our Islands.