2024 Joint Campaigns

For 2024 we'll be running the following joint marketing campaigns and travel events.

 

Joint Marketing Campaigns

Aurigny

Joint collaborative campaign to run March through to September

Paris - March through April 

UK and Dublin - March through to Sept 

  • Social Media
  • Digital Display
  • Youtube
  • Radio
  • TV - Ad Smart

 

Condor Ferries

Joint collaborative campaign to run throughout February includes:

  • Radio
  • TV
  • Digital
  • Social Media

We also have a partnership package in place.

Example activity includes:

Guernsey TV ad

Social media campaign targeted in Jersey (see below).

Premier Holidays

Collaborative campaign to run throughout the year targeting trade and consumers.

We also have partnership package activity in place.

Trade focused activities include:

  • Merchandising campaigns
  • Tactical campaigns
  • Brochure distribution
  • Social media
  • Emailers
  • Travel Training events & fam trip

Direct focused activities include:

  • Print
  • Direct Mails
  • Newsletter
  • Social Media

Sunair

Joint campaign targeting both trade & consumers in Rotterdam and Groningen. Activities include:

  • Direct mailers
  • Airport presentations
  • Social media
  • Print advertising
  • Fam trips
  • Reader offers

British Tourism & Travel Show

We are joining Destination Specialists, Condor Ferries, Morvan Hotels & VisitJersey as a stand partner in Birmingham to attend the British Tourism & Travel Show. It brings together hotels, attractions and destinations wanting to meet and do business with key decision makers, responsible for planning holidays, trips and tours and breaks.

The show attracts 3,000 visitors and attendees include coach operators, tour operators, group travel organisers, travel agents, travel services and media.

Seatrade Cruise Global

The Islands of Guernsey will be represented at the largest and longest running cruise industry event in April 2024 at Seatrade Cruise Global. Four days of business and networking along with updates in the industry and business development opportunities.

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