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Dutch, German & Swiss visitors returning to the Islands this year

Up to 44,000 visitor nights & £6m boost to Channel Islands economy

21 April 2022

Blue Islands has been selected by leading European tour operators as the partner airline flying visitors from The Netherlands, Germany and Switzerland to Guernsey and Jersey throughout 2022.

The European charter programme will see up to 44,000 visitor nights in the islands and a potential spend of up to £6m in the visitor economy, a substantial value that has been absent for the past two years due to the pandemic.

Rob Veron, CEO Blue Islands said, “We are delighted to once again be working closely with our tour operator partners, promoting Guernsey and Jersey to inbound guests. We look forward to welcoming everyone on board as they re-discover our beautiful islands this summer.” 

President of the Committee for Economic Development, Deputy Neil Inder, said “It is very important for the Islands of Guernsey to develop these European links with our tour operator partners. These services offer a great opportunity to increase visitor numbers from the Swiss, German and Dutch market. We look forward to welcoming their passengers this season.”

The first flights arrived from Bremen and Stuttgart at the weekend to commence the busy summer charter programme from 20 German airports through to October on behalf of Globalis. Tour operators Rolf Meier Reisen and Sunair will be welcoming guests from Zurich, Rotterdam and Groningen. 

“Germany, The Netherlands, and Switzerland are promising markets for Jersey and the Blue Islands charter programme strengthens the island’s accessibility to European visitors. We look forward to welcoming repeat and new visitors alike to our scenic shores to experience what makes Jersey the ultimate island break,” said Meryl Laisney, Head of Marketing & Product at Visit Jersey.

Ends

Notes

  • Spend based on Visit Jersey’s 2019 Exit Survey average spend per night figures by nationality
  • Visitor nights based on full 68 seat flights (inbound only)
  • Inbound activity
    • Zurich: 14 May – 3 September
    • Rotterdam: 1 May - 4 September
    • Groningen: 1May – 28 August
    • 20 airports across Germany: 16 April – 23 October

 

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